Marketing a Hotel Online In a Struggling Economy - By Sachin Suri
In a tough economy, when your marketing budget shrinks, you need to be careful about how you invest your money. The return on investment (ROI) for online marketing spending is faster than almost any other form of hotel marketing....more
Preliminary U.S. hotel performance for September 2008
Smith Travel Research (STR) - the global leader in lodging industry performance tracking and benchmarking - announced preliminary September 2008 figures for the U.S. lodging industry and STR chain scale segments today....more
Canadian Occupancy, ADR, RevPAR - Week Ending October 4, 2008
Published in conjunction with STR (Smith Travel Research) and endorsed by the Hotel Association of Canada. This publication summarizes weekly occupancy and average room rates from major cities in Canada....more
2008 HFTP Annual Convention & Tradeshow Celebrates Another Year
Hospitality Financial and Technology Professionals' (HFTP(R)) 2008 Annual Convention & Tradeshow recently held its 56th Annual Convention & Tradeshow at the Gaylord Opryland Resort & Convention Center in Nashville, Tenn. Over 700 attendees gathered to celebrate the association's successful year with a convention full of targeted education sessions, numerous networking opportunities, access to leading suppliers at the tradeshow and awards to various individuals and chapters....more
Hitwise September 2008 Travel Category Report
39.05% of all visits to the online 'Travel' industry went to the top 10 websites for the month of September, 2008. 47.93% went to the top 20 websites and 68.30% went to the top 100 websites....more
Study Reveals Tech-savvy Travelers' Internet Habits
The media habits of tech-savvy travelers - those who, by self-report, are active users of the latest computer, gaming and entertainment technology - differ considerably from those who are less wired according to the 'NEXTgen Traveler' survey of 2,559 adults conducted in March 2008....more
Lodging Interactive Offers Thoughts for Hotel Marketing in 2009
We can all agree that 2009 will be a challenge for the hospitality industry in most markets. How many articles have we seen about marketing in a down economy that just fan the flames of concern? Of course there is a concern, but there can be opportunities as well. ...more
Progressive Gaming Retains Investment Bank to Assist Company with Review of Strategic Alternatives
Progressive Gaming International Corporation (NASDAQ: PGICD) announced today that the Board of Directors of the Company has engaged Roth Capital Partners, LLC to assist the Company in reviewing strategic alternatives intended to enhance shareholder value. The Company expects to consider and evaluate available alternatives during the strategic review process including, but not limited to, the sale of the Company....more